Job Description

THE UNIVERSITY OF MISSOURI – KANSAS CITY
STRATEGIC MARKETING AND COMMUNICATIONS

UMKC is looking for a creative, collaborative Marketing Strategist to work with a strategic marketing team to elevate the image and brand of UMKC and its signature programs.  This position is responsible for organizing, leading and building UMKC’s marketing strategies. Knowledge of CRM and digital strategies is required. This individual will work closely with strategic marketing efforts connected to various campus clients, academic units, and divisions.

The ideal candidate would have experience in brand and marketing strategy development; working knowledge of online and digital marketing, solid understanding of marketing principles; demonstrated competency in project management and supervising employees; understanding of strategic communications; and strong knowledge of social media, print and web.  Superb skills in relationship management and project management are a must, along with demonstrated leadership, organizational skills, attention to detail and ability to meet deadlines.

• Develop and maintain positive, long-term relationships with key internal accounts, stakeholders and campus leadership, and serve as their primary point of contact with the marketing and communications department.
• Demonstrate strong people and management skills as well as the ability to work with a wide variety of people to ensure that each group is kept informed and involved in the implementation of marketing plans.
• Drive the planning and execution of client marketing strategies and campaigns and provide leadership across all areas to align campaigns and marketing targets.
• Increase public visibility and brand awareness by developing programs and executing strategic partnerships with external organizations and opportunities.
• Work closely with division colleagues on strategic communications planning, creative projects, web or other.
• Manage vendors to achieve project goals.
• Effectively provide strategic support and direction for online and digital marketing efforts.
• Serve as the brand manager to ensure all project materials contain messaging and visual identity consistent with the school’s brand strategy.
• Demonstrate ability to develop creative ideas in multiple formats and quickly execute and manage content development in those areas to a high level of quality.
• Demonstrate superb judgment in meeting the goals identified by your direct supervisor and the Vice Chancellor of division.
• Other duties as assigned.

Full-time, benefit eligible staff position. 

A Bachelor's degree or an equivalent combination of education and experience and at least 3 years of experience from which comparable knowledge and skills can be acquired is necessary.

• Passionate, collaborative, highly creative, out of the box thinker, problem solver.
• At least 3 to 5 years of experience
• Strategic thinker and manager of high achieving teams.
• Ability to manage multiple projects at once, prioritizes accordingly, meet deadlines and remain adaptable in a changing environment.
• Must have proven ability to work exceptionally well with a variety of people and support client’s needs.
• Experience in writing and editing for print, web and social media.
• Understanding of AP style and proficient in Microsoft Office.
• Proven track record of producing high quality print, broadcast and digital media content.
• Ability to proactively identify communications and marketing opportunities and develop supporting creative.

Commensurate on education, experience, and internal equity.

Applicants must combine all application materials (cover letter, resume, and list of five references with contact information) into one PDF or Microsoft Word document and upload as a resume attachment.

Limit document name to 50 characters. Maximum size limit is 11MB. Do not include special characters (e.g., /, &, %, etc.). 

If you are experiencing technical problems, please call (800) 488-5288.

Note, you must provide a description of job duties for each Work Experience entry on your application. Please carefully review the application instructions section of our Careers page prior to submitting your materials.

Open until filled, review of applications to begin immediately. 

This position is eligible for University benefits. As part of your total compensation, the University offers a comprehensive benefits package, including medical, dental and vision plans, retirement, paid time off, short- and long-term disability, paid parental leave, paid caregiver leave, and educational fee discounts for all four UM System campuses.  For additional information on University benefits, please visit the Faculty & Staff Benefits website at https://www.umsystem.edu/totalrewards/benefits. 

Values Commitment

We value the uniqueness of every individual and strive to ensure each person’s success. Contributions from individuals with diverse backgrounds, experiences and perspectives promote intellectual pluralism and enable us to achieve the excellence that we seek in learning, research and engagement.  This commitment makes our university a better place to work, learn and innovate.

In your application materials, please discuss your experiences and expertise that support these values and enrich our missions of teaching, research, and engagement.

Equal Employment Opportunity

The University of Missouri System is an Equal Opportunity Employer. Equal Opportunity is and shall be provided for all employees and applicants for employment on the basis of their demonstrated ability and competence without unlawful discrimination on the basis of their race, color, national origin, ancestry, religion, sex, pregnancy, sexual orientation, gender identity, gender expression, age, disability, or protected veteran status, or any other status protected by applicable state or federal law. This policy applies to all employment decisions including, but not limited to, recruiting, hiring, training, promotions, pay practices, benefits, disciplinary actions and terminations. For more information, visit https://www.umsystem.edu/ums/hr/eeo or call Human Resources at 816-235-1621.

To request ADA accommodations, please call the Office of Equity & Title IX at 816-235-6910.